Forget a single beer for charity. Heck, forget a series of beers for charity. Finnegans spikes the charitable football by solely existing to raise money to help hungry people. It doesn’t matter if you purchase their beer in a bar or a restaurant, 100% of the profits go to provide food for local food banks.
To begin with, Finnegans is not your average brewery as they donate all of their proceeds to help feed the community. Another aspect of giving that Finnegans focuses on that craft breweries can attempt to emulate is item collection. Finnegans has a food collection truck named the Reverse Food Truck, which goes out to collect food for the hungry.
Finnegans Blonde Ale will start being distributed in Iowa in early March. Profits from its sales in Iowa will go to the food bank.
Jacquie Berglund, the founder and CEO of Finnegans, will be a keynote speaker during the 2015 EntreFEST in May, organizers said Wednesday.
Iowa’s largest food bank is aligning with an unlikely new partner. A Minnesota-based brewery will start selling beer in Iowa next month with officials claiming 100% of the proceeds will go to the feeding the needy.